In my business consultancy I spend a good deal of time interviewing the parties to client/agency relationships. In addition to the value I can add via feedback from individual conversations, it is fascinating to capture the general themes which surface from time to time or,…
When I turned my back on two law degrees to become a trainee account executive in a large London advertising agency, I had made a choice between two very different worlds. I softened the blow for my parents by asserting that both careers required well-honed…
Bigfoot is owned and run by Paul Tredwell. Since 2004 I have been an independent communications consultant, delivering a wide range of projects but with a focus on and passion for relationship optimisation.
